MOST is a global design collective actualising pure ideas.

 

Who we

are.

 

We are a collective of top people in creative fields from around the world. Product designers, graphic artists, audio visual artists, sound composers, engineers, photographers, programmers, and illustrators.

 
 
 

Our values.

 
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MOST is a streamlined vessel, afloat on a vast ocean of ideas. We look at the horizon and imagine the future.
 
 
 

We believe in ideas and designs that are timeless, sustainable and future proof.  We see the essence of an idea, story, person, or feeling, and we distil it to its purest form.  We do this intuitively and create lasting impressions.

We value things made with the utmost care and precision and are passionate about putting these skills towards a future we can be proud to pass on to our children.

We do our part in joining the movement towards a sustainable future where we can preserve and honour the environment through design, strategic vision, and creating compelling stories.

 
 
 

This is where extraordinary things

happen.

 

 

Timeless, sustainable and future proof.

 
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Tell your

story.

 

What is a brand? It is the impression a company gives you.  It is how, what, when and where you communicate.  MOST believes in authenticity.  No unnecessary fluff is needed when you can articulate your vision in a clear and appealing manner.  The strong foundations required to be the best version of yourself. 

We work with companies who wish to build or refresh their branding and provide a focus on the key areas where it sees the most growth potential. 

We believe that first impressions are the ones that matter and an ambitious brand needs an equally avid storyteller.  This is where extraordinary things happen. 

 

 
 

What we do.

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Communication strategy + market planning; 
Naming + tagline development; 
Corporate identity design; 
Website + interactive media design; 
Print collateral design; 
RISO printing;
Product design + development;
Packaging design;
Presentation + exhibition experience design; 
Social media strategy;
Art direction + production; 
+ Implementation.

 

Q+A with the

collective

 
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Geert Decock

Creative Director

 

Q: Where were you born, and what cultures do you identify with?
A: I was born and raised in Belgium. I moved abroad at age 20 and have felt at home in many different cultures ever since. I have lived in Belgium, Spain, Canada and now I feel at home in The Netherlands.  I speak about five languages and love how languages can bring us closer together. 

Q: What inspires you?
A: My inspiration happens during interesting conversations, daydreaming or listening to music. Being inspired is a way of life, once you take on that mindset, it’s hard not to absorb the world around you and see everything as a possible connection that will result in an exciting idea.

Q: Teach me something I don’t know in the next five minutes. 
A: I can teach you the fundamental basics of dancing. No matter how strange your dance moves, you just have to repeat them in the same fashion long enough.  The end of each movement just has to coincide with a beat or sound-effect, and you are golden.

Q: What is your unique quality?
A: My ability to make meaningful connections and see relations between seemingly unrelated things. I realized this reflecting on my creative process and how I am different from my peers. This quality is followed closely by to the ability to condense things into its purest form without losing the meaning or emotion behind them, be it in written word or visually. 

Q: What is Most?
A: It’s the manifestation of our creative destiny.  It’s a new particle.  Brought into existence through the impact of creative minds with the determination to leave a big mark.  

Masaaki Oyamada

Art Director

 

Q: Where were you born, and what cultures do you identify with? 
A: I was born in Japan, close to Tokyo in the mountains, studied in Tokyo and began as a graphic designer, then moved to Europe in 2005, lived in Holland and Sweden where I worked for several creative agencies and international organizations in the EU.

Q: What inspires you?
A: Movement, story and the design around it.

Q: Teach me something I don’t know in the next five minutes. 
A: I can teach you how to unblock your inner muscles.  I practice Japanese martial arts and have a huge interest in the human body.

Q: What is your unique quality?
A: I have the ability to adapt to any place and environment.  I can probably live on the moon.  An artist who visualizes human characters projected me as an octopus.

Q: What is Most?
A: The place where mindsets are challenged and where we break free and create a new future.

Kaori Pi

Strategic Director

 

Q: Where were you born, and what cultures do you identify with? 
A: I was born and raised in Vancouver, Canada where the waters of the Pacific Ocean meet the coastal mountains.  My parents are also Canadian, and raised in Taiwan and Hong Kong.  I have lived and studied in Japan, the UK, Spain, France, Belgium, and now call the Netherlands home.

Q: What inspires you?
A: People who struggle through adversities to break through and change the course of history.

Q: Teach me something I don’t know in the next five minutes. 
A: How to temper chocolate without using a thermometer, by training your sense of touch.

Q: What is your unique quality and when did you realize it?
A: I’ve had the ability to sense things before they happen from a very young age.

Q: What is Most?
A: The collision and explosion of ideas to create new futures and realities.

 

Pablo Núñez Palma

Audiovisual Director

 

Q: Where were you born, and what cultures do you identify with? 
A: Born and raised in the south of Chile, between volcanoes and the ocean, where Patagonia begins. I lived for some time in Germany. I studied film directing and philosophy in Santiago. When I was 26, I moved to Amsterdam, where I specialized in creative research. I live and work in Amsterdam.

Q: What inspires you?
A: Cinema from the 70’s, an early morning walk, and boxing.

Q: Teach me something I don’t know in the next five minutes. 
A: I can teach you how to make red wine float on a carpet, without leaving a trace.

Q: What is your unique quality?
A: I’m a good listener. My therapist told me so. Seriously ;-]

Q: What is Most?
A: Transcendental style, condensed in one word.

 

Yota Morimoto

Sound Director

 

Q: Where were you born, and what cultures do you identify with? 
A: I am a Japanese national born in San Paulo, Brazil. I currently live and work in the Netherlands. 

Q: What inspires you?
A: Nature, artifacts and the effect of time on them. 

Q: Teach me something I don’t know in the next five minutes. 
A: I can teach you about pistol shrimps.  They make sounds louder than a jet engine and bubbles as hot as the sun. 

Q: What is your unique quality?
A. I am extremely serious (but I don't write serious music).

Q: What is Most?
A: Bold, like the typeface.

Sytse Dijkstra

Director of Photography

 

Q: Where were you born, and what cultures do you identify with?
A: I was born and raised in the Netherlands, and have worked in Amsterdam and London while working with Top Gear.

Q: What inspires you?
A: Honest, intelligent people without a big ego.  Creative growth without limits.

Q: Teach me something I don’t know in the next five minutes.
A: It is a great misconception that the human species evolved in a linear method and that there lived only one human species at the time.  Two million years ago, more than six different human species roamed the earth at the same time. 

Q: What is your unique quality?
A: My constant desire to make quality content and my ability to connect to people.

Q: What is Most?
A: See answer on What inspires you?

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